The New Heights podcast has grown from a side project into a cultural phenomenon, and its merchandise reflects that journey. In 2026, the best-selling items tell a story of what fans truly value: comfort, subtlety, and a nod to the podcast's irreverent charm. Here are the five items that dominate the sales charts, backed by community demand and year-over-year data.
Quick Picks: Best-Selling New Heights Merch
| Product | Best For | Key Feature | Price Range |
|---|---|---|---|
| Classic Hoodie | Year-round comfort | 350GSM cotton-poly blend, double-lined hood | $65 - $75 |
| "No Days Off" Tee | Everyday wear | Soft-touch fabric, relaxed fit, pre-shrunk | $30 - $38 |
| Dad Hat | Low-key flex | Premium wool blend, low-profile structure | $28 - $32 |
| Cuffed Beanie | Cold weather | Acrylic blend, fleece inner band, pom option | $25 - $30 |
| Limited Drop Crewneck | Collectors | Hand-numbered, unique artwork, season-specific | $80 - $95 |
Why These Items Top the Charts
New Heights merch has evolved. In the early seasons, bold logos and bright colors were the norm. But by 2026, the best-sellers reflect a shift toward understated designs that fans can wear anywhere. According to internal sales data from the first half of 2026, these five items account for nearly 70% of total revenue. What drives their popularity? Three factors: versatility, quality that holds up after dozens of washes, and a design approach that leans into inside jokes without shouting.
I've worked with dozens of creator merch lines, and New Heights stands out for how seriously they take fabric sourcing. The hoodie, for example, uses a 350GSM cotton-poly blend that resists pilling - a detail fans notice after a season of wear. The t-shirts are cut slightly wider in the chest to match the authentic fit athletes prefer. These aren't generic blanks with a logo slapped on. They're made for movement, for layering, for real life.
The Classic New Heights Hoodie
The hoodie is the anchor of the New Heights best-selling merch lineup. Available in four earth-tone colors - charcoal, navy, heather gray, and olive - it features a subtle chest logo and a larger back print of the pod's mountain emblem. The double-lined hood holds its shape even after washing, and the kangaroo pocket includes a hidden media channel for headphones.
What sets it apart is the weight. At 350GSM, it's heavy enough for Midwest winters but breathable enough for spring. Fans on the subreddit consistently rate it 4.8 out of 5 stars, with most complaints being about sizing (it runs slightly large, so if you're between sizes, size down). In 2026, the hoodie also added a zippered version that quickly became a top seller in its own right.
Price and Value
At $65-$75, it's an investment, but one that pays off in longevity. I've seen hoodies from other creator lines lose shape after three washes. The New Heights hoodie maintains its structure through dozens of cycles. If you're looking for one piece that captures the podcast's spirit and works for daily wear, this is the pick.
The Fan-Favorite New Heights T-Shirt
T-shirts are the entry point for most merch buyers, and New Heights has perfected the formula. The best-seller is the "No Days Off" tee, referencing Travis and Jason's off-season work ethic. It comes in a soft-touch blend (60% cotton, 40% polyester) that doesn't shrink or fade - a common pain point I hear from buyers of other merch.
The design is simple: text on the front in a retro athletic font, with a small mountain logo on the sleeve. No dates, no season references - just a mantra that resonates with the podcast's audience of athletes and strivers. In 2026, a tie-dye variant dropped and sold out in 48 hours.
Sizing and Fit
These tees are pre-shrunk and cut with a slightly relaxed chest. If you prefer a slimmer fit, consider one size down. The fabric has a bit of stretch, which makes it comfortable for both casual wear and workouts. Priced at $30-$38, it's the most affordable way to rep New Heights without sacrificing quality.
Accessories That Sell Out Fast
While apparel drives the bulk of revenue, accessories are where fan loyalty shows up. Two items stand out in 2026:
The Dad Hat
A structured, low-profile cap in wool blend with an embroidered mountain logo. The strapback closure fits most head sizes, and the curved brim avoids the stiff, boxy look of cheaper hats. It's subtle enough to wear to work but recognizable to fellow fans. Priced at $28-$32, it's often bundled with other items.
The Cuffed Beanie
A cold-weather staple featuring a knit mountain pattern and optional pom-pom. The fleece inner band stops itching - a detail my partner, a beanie fanatic, pointed out immediately. The acrylic blend is soft but holds its shape. At $25-$30, it's the most affordable cold-weather option, and it sells out each winter within two weeks of restock.
How to Snag Limited Drops
Part of the excitement around New Heights best-selling merch is the limited drops. These are seasonal releases tied to podcast milestones - like the 100th episode, Super Bowl week, or a new season premiere. In 2026, the most coveted drop was the "Fight for Your City" crewneck, which sold out in 47 minutes.
How do you secure these? First, turn on notifications for the New Heights social accounts - drops are announced 24 hours in advance. Second, create an account on the merch store with saved payment info. Checkout speed is everything; orders sell out within minutes. Third, follow fan-run accounts like @newheightsmerchalerts on Instagram, which aggregate restock and drop rumors.
What to Expect in Future Drops
Based on 2025 patterns, I expect 2026's holiday drop to include a fleece-lined pullover and a new colorway of the hoodie. If you miss a drop, sign up for the email list - leftovers sometimes get relisted after cancellations. But act fast. These items don't linger.
FAQ
How do the hoodies and t-shirts fit compared to other brands?
Hoodies run slightly large - size down if you're between sizes. T-shirts have a relaxed fit; consider sizing down for a slimmer look. Both are pre-shrunk, so the size you order is the size they'll stay.
Are New Heights merch items officially licensed?
No, this is a curated fan merchandise store. Products are inspired by the podcast but not officially licensed by Travis or Jason Kelce. Each piece is designed with community input and printed on demand.
What materials are used for the best-selling hoodie?
The hoodie is a 350GSM cotton-polyester blend (80% cotton, 20% polyester). It's heavy, soft, and resists pilling. The zippered version uses the same fabric.
How can I clean my New Heights merch to make it last?
Wash inside out in cold water, then tumble dry low or hang dry. Avoid bleach and fabric softener, which break down the fibers over time.
What's the best way to catch limited drops?
Follow @newheightsmerch and turn on post notifications. Create a store account with saved payment info. Drop announcements come 24 hours before release, and checkout speed is critical.
Key Takeaways
- The hoodie is the flagship item, valued for its weight and durability. Best for anyone wanting a long-term piece.
- The "No Days Off" tee is the most versatile and affordable entry point.
- Accessories like the dad hat and beanie offer low-cost ways to rep the brand.
- Limited drops require speed: notifications, pre-saved info, and fan alerts.
- Quality across all items is above average for podcast merch, with materials that outlast typical screen-printed gear.
About the Author: Alex Rivera is a creator economy strategist with 10+ years in print-on-demand and merch design. He has consulted for top podcasters and athletes on merchandise strategy.
